Rockland Trust Among the Most Social Media Savvy Banks

Named One of America's Top 50 Community Bank Leaders in Social Media

ROCKLAND, Mass (July 29, 2013) - Rockland Trust today announced it has been recognized by the Independent Community Bankers Association (ICBA) as one of the Top 50 Community Bank Leaders in Social Media. This is the first-ever list of its kind, which ICBA determined based on the number of fans/followers, overall engagement, content, and frequency of posts. Nearly 7,000 community banks throughout the nation were eligible for this recognition.

"We are thrilled to be recognized as a nationwide banking leader in social media," said Ralph Valente, Senior Vice President of Marketing at Rockland Trust. "At Rockland Trust, we understand the value of connecting with our customers and the communities we serve on a personal level. Social media enables us to engage with our customers in real-time and help improve their banking experience and overall intimacy with Rockland Trust."

Rockland Trust leverages Facebook, Twitter, LinkedIn, and YouTube to connect with customers, employees, and the community to share bank news, showcase the bank's RockCorp community volunteerism program, and troubleshoot customer service issues. To learn more about Rockland Trust, please visit www.rocklandtrust.com. To view the full list of social media leaders, please visit www.icba.org/smleaders.

About ICBA

The Independent Community Bankers of America®, the nation's voice for nearly 7,000 community banks of all sizes and charter types, is dedicated exclusively to representing the interests of the community banking industry and its membership through effective advocacy, best-in-class education and high-quality products and services. For more information, visit www.icba.org.

About Rockland Trust

With $5.9 billion in assets, Rockland Trust is a full-service commercial bank headquartered in Massachusetts which provides a wide range of consumer, business, investment, and insurance products and services. Named a Boston Globe "Best Place to Work" for four consecutive years and one of America's "Best Banks" by Forbes for three consecutive years, Rockland Trust's network consists of 75 retail branches, 11 commercial lending offices, five investment management, and three residential lending centers throughout Eastern Massachusetts and Rhode Island. To find out why Rockland Trust is the bank "Where Each Relationship Matters®", please visit www.RocklandTrust.com. Member FDIC. Equal Housing Lender.